Bubnest

Gentle beginnings, thoughtfully made.

We partnered with Bubnest on a complete brand refresh, creating a soft and nurturing identity centred around the Bub “nest” symbol and their hero Baby Nest product. The refined colour palette, typography and packaging were thoughtfully designed to feel calm, supportive and deeply reassuring for modern families.

We then brought the brand to life through a custom Shopify eCommerce build, crafting a seamless and intuitive shopping experience with considered product storytelling, bundle functionality and integrated email flows. The result is a cohesive brand and digital presence that feels warm, trustworthy and beautifully aligned from first click to checkout.

Our Role

Brand Identity

Shopify Web Design & Development

Product & Packaging Design

EDM Design & Management

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Credits

Woman and Wolf

A laptop displaying a website titled 'Organic Baby Nests & Newborn Essentials' placed on a bed with beige and white bedding. In the background, there is a wooden stool with angled legs and a ceramic lamp with a beige lampshade against a plain wall.
Close-up view of a baby in beige and white striped pajamas lying on a cream colored cushioned surface with a beige quilted pattern. There is a label reading 'baby nest' near the baby's feet.
A wooden crib with four quilted mattress pads hanging over the side in pink, cream, light green, and peach colors, with a pink shelf above holding decorations and a framed photograph.
Business card with the company name 'bubnest', the tagline 'Gentle Beginnings', and contact details including email, phone number, and website.
Instagram post for BobNest featuring a nursery with a pink quilted oval rug, a wooden crib, and plush toys in the corner.
A beige box labeled 'bubbles' with white text, placed on a brick and tile surface, surrounded by a gray fabric and a large brown ceramic vase.